2020 Forever Baby, Rosé, California

It's you and me, Baby...forever. The groovy followup to Wasted Love and Stars Like Ours, our new, refreshing Forever Baby is the ride-or-die Rosé that's absolutely dripping with deliciousness.

Before the 2020 harvest started, we challenged our winemaking team to make sure this Rosé topped all of our previous efforts, and if you know anything about Bertus and his crew, it's that they take challenges very seriously. 

It is our personal belief that the best grapes for making Provençal-style Rosé come from the Sierra Foothills. The summer's radiant heat assures a presence of bright fruit flavors and the soils, rich with decomposed granite, help create the crisp minerality and seashell-like salinity that we find delicious in Rosé. Plus, the Foothills never sold out and still have all the cool and weird varieties we all love.

For this year's Rosé, we put the spotlight on Grenache for its lovely citrus notes and strawberry flavors. This particular fruit came from the Saureel Vineyard, which sits about 1,500 feet above sea level. Next, we added Cinsaut from the homies at Snows Crossing Vineyard, which is a grape we love for its beautiful aromatics. Lastly, we completed the blend with our forever loves Mourvèdre and Counoise.

Let's take a sec to talk about Rosé philosophies. While some choose to simply bleed off juice as a by-product of their regular red wines (saignée), we feel that Rosé deserves to be deliberately made. So we select the best grape varieties, pick grapes at the ideal time, and then delicately whole-cluster-press our fruit to avoid extracting harsh textures and overwhelming color. It's a much harder and complicated method but assures us the purest expression of Rosé.

Now if you're looking for one word to sum Forever Baby up, it's sexy. A flirtatious perfume of rose petals, fresh strawberry, and lemon zest drips out of the glass. In your mouth, it's light, crisp, and refreshing, with sensuous flavors of strawberry candy, freshly peeled grapefruit, raspberry sorbet, and jasmine. And you better call up Sting, because this tantric finish lasts FOREVER.

After tasting it, we knew this Rosé was the one. A seductive, loyal, Rosé with vintage '70s swag like this doesn't come around very often. So we put a necklace on it and made it our Forever Baby.

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They'll always be the one that got away. 💔